Case Study

Consultycs

A comprehensive corporate website for a Dubai-based business setup consultancy — designed to convert entrepreneurs and international investors into qualified leads across mainland, free zone, and offshore company formation services.

Project Overview

Consultycs

Dubai, UAE — JLT
Business Setup & Consulting
UAE & Singapore

Consultycs is a Dubai-based corporate services firm specialising in company formation, visa processing, banking assistance, compliance, and concierge business services across UAE jurisdictions — mainland, free zone, and offshore — with a growing regional presence including Singapore. Operating from Jumeirah Lakes Towers, they serve entrepreneurs, international investors, startups, and global corporations looking to establish or restructure their business presence in the UAE.

The client needed a high-converting professional website that clearly communicated their full range of corporate services, built trust with international audiences unfamiliar with UAE regulations, and generated consistent inbound enquiries from entrepreneurs and investors ready to set up their business in Dubai.

Services Delivered

Corporate Website Design & Development
Service Pages & Content Architecture
Lead Generation & Enquiry Forms
Mobile-Responsive & Fast-Loading Design
SEO-Optimised Structure & On-Page Setup
WhatsApp & Multi-Channel Contact Integration
Build a Similar Website
The Challenge

Converting International Investors Through a Website

The UAE business setup market is highly competitive, with dozens of consultancies vying for the same pool of international entrepreneurs and investors. Consultycs needed a website that did more than just list services — it needed to educate visitors on the different UAE jurisdiction options (mainland, free zone, offshore), instil confidence in international audiences unfamiliar with UAE business regulations, and guide them smoothly toward booking a consultation.

The complexity of the service offering — spanning company formation, PRO services, visa processing, corporate banking, VAT compliance, payroll, and concierge support — meant the information architecture had to be structured carefully so that different visitor types (startup founders, seasoned investors, relocating professionals) could each quickly find what was relevant to them and take action.

Scope of Work

What We Delivered

Website Design & Content Architecture

We designed a professional, modern corporate website that immediately communicates credibility and expertise. The visual design strikes the right balance between authoritative and approachable — important for a consultancy that deals with high-stakes financial and legal decisions. We structured the content architecture around clear visitor journeys: whether someone is exploring their first UAE company, a seasoned investor comparing jurisdictions, or an existing business looking for compliance support, every path leads naturally to a consultation request.

Service Pages & Jurisdiction Breakdown

We built dedicated pages and sections for Consultycs' full service portfolio — company formation across mainland, free zone, and offshore structures; PRO and visa services including investor, employment, family, and golden visas; corporate banking and finance; VAT, corporate tax, and accounting compliance; and concierge business support. Each service area was structured to answer the most common visitor questions, outline the process, and highlight the key benefits — reducing the need for pre-consultation calls and qualifying leads more effectively.

Lead Generation & Multi-Channel Integration

Every page of the site was designed with conversion in mind. We integrated prominent enquiry forms, WhatsApp direct-chat links, and click-to-call buttons throughout — capturing leads at whatever point a visitor is ready to reach out. The site was built with a clean, fast-loading codebase and fully SEO-optimised structure targeting high-intent keywords around business setup in Dubai, UAE company formation, and free zone registration — positioning Consultycs to capture organic search traffic from entrepreneurs actively looking for their services.

Outcomes

What It Achieved

3

UAE jurisdiction types covered — mainland, free zone, and offshore — each with dedicated content and clear CTAs

10+

Distinct service categories structured across the site — from company formation to payroll, visa, and compliance

2

International markets served — UAE operations and Singapore regional office both represented on the website

24/7

Lead capture via WhatsApp integration, enquiry forms, and multi-channel contact touchpoints across every page

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