Case Study

Find Stars Entertainment Pvt. Ltd.

A complete digital transformation for a Mumbai-based talent management and entertainment agency.

Find Stars Entertainment
Project Overview

Find Stars Entertainment Pvt. Ltd.

Mumbai, India
Entertainment / Talent Management

Find Stars Entertainment is a Mumbai-based talent management and entertainment agency representing actors, models, and artists across film, television, and brand endorsements. Matscop Technical delivered a comprehensive digital engagement covering audience outreach, content production, and a complete web overhaul — establishing a consistent, professional brand presence across all digital touchpoints, from inbox to website.

Services Delivered

Email Marketing & Campaign Management
Subscriber List Management
E-Magazine Design
Newsletter Design
Brochure & Media Kit
Website Design & Development
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The Challenge

Standing Out in Showbusiness

The entertainment industry is intensely competitive and image-driven. Find Stars Entertainment needed to present their talent roster and agency capabilities in a format that would resonate with casting directors, brand managers, and production houses — while simultaneously nurturing their existing network of industry contacts through consistent, high-quality communications.

Their existing digital presence was fragmented and visually dated, failing to reflect the calibre of their talent. The engagement required rebuilding credibility from the ground up — aligning every digital channel under one compelling brand narrative.

Scope of Work

What We Delivered

Email Marketing & Outreach

We designed and managed targeted email campaigns for Find Stars — segmented by industry contact type (casting directors, brand managers, production houses). Each campaign was built around showreel highlights, new talent introductions, and agency news — rendered in visually rich HTML templates that commanded attention in a crowded inbox. We also managed contact list hygiene and segmentation to maintain strong deliverability across all sends.

E-Magazine & Newsletter

We produced a flagship monthly digital e-magazine — "The Find Stars Report" — showcasing featured talent, industry news, agency milestones, and behind-the-scenes content. The editorial layout was designed to feel premium and aspirational, matching the agency's positioning. Alongside the magazine, we designed a recurring newsletter template used for weekly industry updates and casting announcements.

Brochure & Media Kit

We created a comprehensive agency media kit and capabilities brochure — designed for both digital distribution and high-quality print. The brochure covered the agency's history, talent categories, notable placements, and contact details — formatted as a premium sales document suitable for pitching to major brands and production companies at industry events and meetings.

Website Design & Development

We designed and developed a visually bold, entertainment-industry website for Find Stars. The site features a dynamic talent portfolio with filtering by category, an agency news section, casting enquiry forms, and a prominent showreel integration. Built for fast loading on mobile — the primary device of the agency's audience — with a design that positions Find Stars as a serious, premium player in Mumbai's talent management space.

Outcomes

Key Results

55%

Improvement in email open rates after list hygiene and template redesign

Increase in casting enquiries submitted through the new website

5

Digital assets produced: website, e-magazine, newsletter, brochure, media kit

100%

Consistent brand identity across all digital and print communications

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